What Will Pharmacy Delivery Services in Abu Dhabi Be Like In The Next 10 Years?
The customers of the billion
dollars retail pharmacy sector are more and more demanding an experience that
reflects the remaining of their retail experience; convenience, Omni channel,
and home delivery options.
Whilst interests vary
significantly across customer archetypes. They can be divided into various
factors (medical condition complexity, immediacy to stores, and digital
experience preferences), pharmacy market researchers conducted that indicate
that there are two major patient archetypes. Pharmacy delivery in Abu Dhabi should
aim to make the experience right for both groups.
Two
archetypes
Patients belonging to the
first archetype are majorly focused on convenience and starting to experiment
with digital-first pharmacy entrants that enable in-home purchases,
particularly during reflections of the latest pandemic outbreak.
Customers who belong to the
other standard example; the ones with severe chronic conditions are looking to
get higher-touch clinical support models at home and are also looking for
guidance from a reliable pharmacist in handling multiple medications. The
developments add pressure on new players and pharmacy incumbents to define
their value propositions in the future. But, the systemic changes give focus on
areas for the value chain stakeholders, which in turn offer the players an
opportunity to move quickly.
Demand
tailwinds
The market has observed a
significant increase in customer preference for home alternatives throughout
the COVID-19 crisis.
Tech-driven
innovation
There has been considerable
growth in service-delivery models and tech-driven products (for instance,
digital pharmacies and direct-to-customer virtual care clinics) that are
breaking in the conventional channels and encouraging the shift to home.
The what, who, when, how,
and where of pharmacy
delivery Abu Dhabi is rapidly evolving; from conventional models
to tech-enabled ones, from in-person pickup to home delivery, and from
outpatient hospitals, healthcare facilities, and clinics to the home. The shift
might be seen as a welcome move by several stakeholders since e-commerce
penetration in retail pharmacy is relatively low in comparison to the majority
of other retail categories.
Verdict
Various factors are the driving
force for in-home pharmacy care and pharmacy delivery in Abu Dhabi for people
who seek convenience.
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